Loading...

IN THE MOMENT

IN THE MOMENT

The film portrays of a bygone era before digitalisation in which the printed newspaper was the most widespread medium of information (often the only one).

A newspaper’s headquarter was a factory were the product was made with a complex level of craftsmanship that today we find astonishing. Despite this, these factories produced daily information on time, and as a result, usability and look were not a concern.

In Portugal, in the 1960 ́s, when designers were ask to reshape these newspapers, they had to do it under pressure of this process. They carried the responsibility of providing a reading experience that would set them apart from everything before.
Their rules became the norm of the experience of reading the news we today take for granted.

Year

2018.

Director

RuI Martins

Writers

Rui Martins,Ricardo Santos

Date: